Turn your phone, bro.
Nike

Hyperpremium Personalization

YEAR

2016

Platform

Nike App

Discipline

UI Design, Motion Design, Interaction Design

Nike

Hyperpremium Personalization

YEAR

2016

Platform

Nike App

Discipline

UI Design, Motion Design

Goal

Reward high value consumers with an exclusive personalization experience for hyperpremium limited edition products.

Premium Thread

Premium product thread with a focus on product photography.

Customization Experience

In app personalization experience